Extending iMessage Send Later to their time zone, not just to your own.

My Contributions

UI Design

Prototyping

User research

Type

Personal concept

Duration

1 week

Tools

Expo

Figma

iOS already lets you schedule a message with Send Later, but only in your local time. This concept adds one row to the same menu so you can pick a time in their timezone. No more check the time app, or doing the math in your head.

“I was gonna ask my mom about a payment, but didn't realize it was 1 AM for her.”
Survey respondent

The gap

Nobody checks the time inside the app they're texting from.

6 of 7

regularly message someone in another time zone, and every one of them is messaging family.

7 of 7

work out the other person's time outside the app: a search, a clock app, or math in their head.

4 of 7

held off sending a message in the past month because of the time difference.

A quick survey of 7 people, October 2026.

The addition

An addition to Apple's Send Later, except tailored to scheduling based off one's time zone.

iMessage thread with a line above the text field showing 1:00 AM for John in Taipei, with a Schedule link

01 Notice: John's local time, above the text field.

An Apple native badge shows it's 1:00 AM where he is, right where you're about to type.

The iMessage apps menu with a new Send in Their Time row, tagged NEW, directly under Send Later

02 Choose: One new row, under Send Later.

Send in Their Time sits in the existing apps menu. No pop-ups and no new screens.

The Send Later time picker with a toggle between John's time in Taipei and my time in Vancouver, and a line reading That is Fri 16, 5:00 PM for you.

03 Pick: Set the time in his clock.

The same picker as Send Later, plus a toggle for whose clock you're using and what that time means for you.

A scheduled message in the thread showing Sat 8:00 AM John's time and 5:00 PM yours

04 Wait: It goes out at 8:00 AM his time.

The pending message shows both times, so you know when it lands for him and for you.

Apple's iMessage apps menu today: Camera, Photos, Stickers, Polls, Audio, Send Later and Genmoji

Send Later today

The same apps menu with a new Send in Their Time row, tagged NEW, between Send Later and Genmoji

With Send in Their Time

Apple's apps menu today, and the same menu with one new row under Send Later.

Apple's Send Later today: a Today 7:00 PM chip above the text field and a date and time picker

Send Later today

The same picker with a toggle between John's time in Taipei and my time in Vancouver, and a line reading That is Fri 16, 5:00 PM for you.

With Send in Their Time

Apple's Send Later picker today, and the same picker with a toggle for whose clock you're using and a line for what that time means for you.

Decisions

Small on purpose

No pop-up

Scheduling stays opt-in. A pop-up prompting you to schedule ranked last of four placements in the survey, so the feature waits in the menu you already use for Send Later.

Privacy

A time zone, not a location. Comfort sharing a time zone averaged 4.1 out of 5, and most people wanted to pick who sees it. John shares his time zone with people he chooses, the way Focus status is shared.

Considered

Showing it under the contact's name. People ranked the contact header as the most useful spot. I kept the concept inside surfaces Apple already ships rather than redesign the header, and left that as a next step.

Working prototype · Expo / React Native on iPhone